We were in charge of producing the website for BEYOND EXPO, the Asian version of CES held in Macau.
BEYOND EXPO is an event focused on cutting-edge technology, aiming to realize technology innovation originating from Asia, serving as a platform that connects global corporations with government officials and startups from various Asian countries, forming the Asian tech ecosystem.
Although it was the first time the event was held, and it was in Macau, the website contributed simultaneously to increasing recognition in Japan and successfully achieving the mission of attracting sponsors and exhibitors.
The timing was precisely when the world had not fully recovered from COVID-19, so difficulties were apparent. Nevertheless, we were able to provide opportunities to many sponsors and exhibitors.
Originally, as it was an international event, an English version of the site existed, but a Japanese version did not. This was a website production project that required us to achieve our mission in Japan while maintaining the original branding.
Although it was the first time it was held, such events are already widely known because CES is held in Las Vegas, so what kind of event would be launched was widely recognized.
That's why, instead of focusing on "What will happen at the event?", we concentrated simply on attracting exhibitors and sponsors. We incorporated the know-how and techniques of "acquisition-oriented landing pages" while creating a vibrant design that evokes a sense of the future.
The production took about 1.5 months. The budget for creating such a site is typically around 400,000 to 800,000 JPY. For BEYOND EXPO's website, it was designed to be a site that conveys information clearly without incorporating special animations.
There are many factors that can change the estimate, even for a single landing page, such as when there is not much dynamic content, when you cooperate with planning, or when research and testing are conducted. For more details, please contact the person in charge.
